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Strong Data, Strong Claims: The Role of Study Design in Strategic Marketing and Legal Compliance, Hosted by Microbiome Movement

3rd Party Hosted Event
Date: 12 September 2023
Time: 5:00 PM ET
Location: via Webinar

This event will explore the role of study design in strategic marketing and legal compliance, including: 

  • Outlining how and science is helping industry deliver more sophisticated selfcare products to the consumer, but the law has not developed apace; 
  • Discussing the legal limits of microbiome claims, the data that is required to support them and the questions FDA is asking; and 
  • Exploring how to avoid legal pitfalls and take calculated risks to achieve a goal.

Roundtables: Building an Industry Unified Methodology for Claim Substantiation 

  • Adjudicating false claims to understand what steps need to be taken to improve the substantiation process 
  • How can the industry work together to create unified rules for claim substantiation
  • Microbiome Movement
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