Consumer Beauty and Aesthetics
Evolving as rapidly as the ever-changing concept of beauty, the consumer beauty and aesthetics industry encompasses far more than traditional cosmetics.
The consumer beauty and aesthetics industry has expanded to include nutraceuticals and cosmeceuticals, beauty-focused technology devices and services, and innovative personal care products. The industry players range from nimble, disruptive entrepreneurs to multi-national thought leaders, focusing on innovation, manufacturing, marketing, and delivery in transparent, sustainable, inclusive, and personalized ways.
Our global Consumer Beauty and Aesthetics group has the depth and breadth of interdisciplinary legal experience to meet the growing needs of these companies on a global level, while helping clients explore cross-sector opportunities. Our team has long-standing relationships and a deep understanding of the evolving industry, and brings perspectives from public relations, communications, fashion, media, technology, and retail.
Clients turn to us for our creativity and seamless approach to client service, along with the flexibility of our global platform. We provide key resources, connections, and market context to help clients on their most complex cross-border transactions, regional or national projects, and day-to-day questions. We deliver practical solutions by employing innovation and efficiency to meet new opportunities and challenges facing companies in this sector.
Key Areas of Focus
- Advertising and marketing
- Technology transactions and data privacy
- Digital media
- Pricing protection and antitrust
- Mergers and acquisitions
- General commercial advice
- Intellectual property advice and prosecution
- Licensing transactions
- Regulatory guidance (FDA, FTC, REACH)
- Litigation
- Global employer solutions
Representative Clients
- Beauty brands
- Luxury beauty and personal care companies
- Skin tech
- Sustainable beauty producers, containers, and tech suppliers
- Fragrance houses
- Beauty influencers
Thought Leadership
Congress created a new framework around payment stablecoins but has done more than regulate a digital asset class—it has quietly set in motion a potential transformation of the regulation of core payment systems.
The One Big Beautiful Bill Act makes major changes to the Internal Revenue Code’s clean energy tax provisions, particularly to the provisions that were extended, expanded, and established as part of the 2022 Inflation Reduction Act.
Starting 29 October 2025, Massachusetts’s pay transparency law will require employers with 25 or more Massachusetts employees to disclose wage ranges in all job postings to job applicants and current employees upon request.
Senators Chuck Grassley (R-IA) and Dick Durbin (D-IL) introduced on 29 September 2025, the H–1B and L–1 Visa Reform Act of 2025, a bipartisan proposal to overhaul two of the most widely used employment-based visa programs in the United States.