
Sports: Emerging Teams and Leagues
Launching a new league or team in the sports industry is a complex matter, and requires trusted counselors and partners to navigate through the various legal issues that arise. Our firm’s platform, depth of experience, and holistic view of the sports industry offers clients practical, efficient advice for new sports organizations.
Emerging teams and leagues turn to our global Sports Industry team as trusted advisors as they break into the market and establish themselves. Our lawyers have extensive experience and draw upon the multidisciplinary strength of our firm’s platform to guide new sports teams and leagues through all phases of growth in this rapidly expanding industry, from the initial stages of entity formation to assisting with the development of growth and expansion plans once the venture has been established. We have experience in organizing and structuring entities in both the single-entity and franchisee models and regularly counsel clients on the pros and cons of each approach.
Raising capital is one of the most important–and necessary–goals of a new team or league, and our lawyers can help with financing, capital offerings, shareholders agreements, convertible notes, and debt offerings. Another priority for newly established teams and leagues is reviewing real estate and facility ownership needs. Our lawyers harness a vast knowledge of opportunity zones and other tax incentives to help clients secure the best option financially for their facility or stadium.
We help emerging teams and leagues draft and negotiate a broad range of contractual agreements, including player and coach contracts, sponsorship and naming rights agreements, suite licenses, venue use agreements, apparel contracts, broadcast and media rights deals, and other strategic collaboration agreements.
We also help emerging leagues or teams with intellectual property, data privacy, immigration, and labor and employment matters–all critical issues that face new organizations.
On 3 July 2025, the House passed the Senate’s version of H.R. 1, the budget reconciliation bill formerly known as the “One Big Beautiful Bill Act”.
On 14 March 2025, the German Federal Financial Supervisory Authority published a draft Guidance Note on the possibility of investors taking influence on investment funds.
On 22 December 2020, the U.S. Securities and Exchange Commission (SEC) adopted amendments (the final rule) to Rule 206(4)-1 under the Investment Advisers Act of 1940 (the Advisers Act) to modernize the regulation of investment adviser advertising and solicitation practices.
On 23 April 2025, the European Commission has issued its first ever fines under the Digital Markets Act (DMA): a €500 million fine on Apple for violation of the DMA’s prohibition of anti-steering provisions for app stores, and a €200 million for Meta’s “pay or consent” model that was found to be a violation of the DMA’s requirement of seeking user consent for gatekeepers before combining user data between their different services.