Launching a new league or team in the sports industry is a complex matter, and requires trusted counselors and partners to navigate through the various legal issues that arise. Our firm’s platform, depth of experience, and holistic view of the sports industry offers clients practical, efficient advice for new sports organizations.
Emerging teams and leagues turn to our global Sports Industry team as trusted advisors as they break into the market and establish themselves. Our lawyers have extensive experience and draw upon the multidisciplinary strength of our firm’s platform to guide new sports teams and leagues through all phases of growth in this rapidly expanding industry, from the initial stages of entity formation to assisting with the development of growth and expansion plans once the venture has been established. We have experience in organizing and structuring entities in both the single-entity and franchisee models and regularly counsel clients on the pros and cons of each approach.
Raising capital is one of the most important–and necessary–goals of a new team or league, and our lawyers can help with financing, capital offerings, shareholders agreements, convertible notes, and debt offerings. Another priority for newly established teams and leagues is reviewing real estate and facility ownership needs. Our lawyers harness a vast knowledge of opportunity zones and other tax incentives to help clients secure the best option financially for their facility or stadium.
We help emerging teams and leagues draft and negotiate a broad range of contractual agreements, including player and coach contracts, sponsorship and naming rights agreements, suite licenses, venue use agreements, apparel contracts, broadcast and media rights deals, and other strategic collaboration agreements.
We also help emerging leagues or teams with intellectual property, data privacy, immigration, and labor and employment matters–all critical issues that face new organizations.
The year 2025 saw significant regulatory activity in the realm of digital assets. The US Congress and financial regulators took steps to create and implement a clear legal framework to facilitate financial transactions using digital assets, and they will continue to do so in 2026.
The Washington state legislature has adjourned for 2026, and key tax changes are in store if Governor Bob Ferguson signs several tax-related bills into law, and if those tax changes then survive expected legal challenges.
Starting on 30 June 2024, with the application of the first of two introduction phases of the Regulation on Markets in Crypto-assets across all member states of the European Union, the EU has introduced for the first time a harmonized regulatory framework as well as accompanying passporting rights for service providers of the crypto-asset market, affecting both traditional institutions of the financial sector and new players emerging in the crypto-ecosystem.
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