Loly Tor's practice focuses on complex civil litigation, arbitration, and appellate practice throughout the United States, primarily in three areas: consumer and building products-related litigation, construction disputes, and commercial disputes.
Loly has significant experience defending consumer class actions, mass actions, and individual suits based on allegations of deceptive marketing practices, false advertising, consumer fraud, regulatory compliance issues, breach of warranty, product defects, and allegedly deceptive product labels. She defends clients in novel and emerging matters, including greenwashing and PFAS-related suits, and clients include online and brick-and-mortar retailers, distributors, and manufacturers who make, market, and sell consumer and building products. Loly also counsels clients on best practices for avoiding litigation relating to their products, drafting warranties and product manuals, and protecting themselves through risk transfer.
Loly’s construction practice involves representing property owners, real estate developers, general contractors, construction managers, subcontractors, and material and equipment suppliers in disputes related to construction and design defects, construction delays, warranty claims, mechanic’s liens, and other construction-related disputes. She has defended lawsuits brought by condominium and homeowners’ associations post-transition asserting construction and design defects as well as financial and budgetary claims. Loly also handles personal injury suits based on workplace injuries and allegations of exposure to chemicals, mold, and contaminants.
Loly represents national and international corporations in disputes involving contracts of all kinds, including sales and purchase agreements, service contracts, joint venture agreements, distribution agreements, licensing agreements, and more. This practice includes UCC Article 2 disputes. She works with clients to find solutions that work for their business, from early resolutions to taking cases to trial. Clients span various industries, with a focus on the manufacturing industry.
In 2020, Loly was chosen as a Leadership Council on Legal Diversity Fellow. Loly was recognized as one of New Jersey's “New Leaders of the Bar” by the New Jersey Law Journal for 2014. She is also a Leadership in Energy and Environmental Design Accredited Professional (LEED®-AP). Additionally, Loly was recognized repeatedly in the New Jersey Rising Stars list.
Loly is committed to diversity and inclusion and serves on the K&L Gates firmwide diversity committee. She also actively participates in the K&L Gates pro-bono program.
Prior to joining K&L Gates, Loly was a law clerk for the Honorable Erminie L. Conley, P.J.A.D., of the New Jersey Superior Court, Appellate Division. She was also an associate in the litigation practice group of a major New Jersey law firm. During law school, Loly interned with the Honorable Garrett E. Brown, Jr., of the United States District Court for the District of New Jersey, and with the Office of the Massachusetts Attorney General, Environmental Protection Division.
- New Jersey Women Lawyers Association, (Co-Chief Operating Officer (2022-2023); Co-Secretary (2020-2022)
- Prior member of District VA Ethics Committee, Chair (2022-2023); Vice Chair (2021-2022)
- Hispanic National Bar Association
- The Company of Dance Arts, Trustee
- Monmouth Arts, Trustee
- “The Surfside Disaster- A Case Study of Building Collapses”, NJ ICLE, October 2021
- “5 Effective Ways to Manage the Crisis that Derives from a Product Gone Wrong,” Corporate Counsel for Women of Color and K&L Gates LLP 14th Annual Career Strategies Conference, October 2018
- “Consumer Litigation: The Year in Review and the Years to Come - What to Expect in Consumer Litigation Under the Trump Presidency,” K&L Gates HUB Webinar, January 2017.
- “The Evolving Nature of Class Actions in New Jersey,” New Jersey State Bar Association 2016 Annual Meeting and Convention, May 19, 2016.
- “New Jersey Law Update: Are Your Arbitration Provisions Enforceable?,” Association of Corporate Counsel New Jersey CLE program, April 21, 2015.
- “Timing Issues: Statute of Limitations,” Construction Law 2014: Handling the Construction Defect Case, NJICLE, June 4, 2014.
- “Warranties and Construction Contracts,” Construction Law 2012: Tackling Contract Provisions and Insurance Issues, NJICLE, June 2012.
- “Mold Litigation,” NJICLE Hot Topics in Real Estate Law, September 2011.
- “How to Market Green Buildings and Materials: Complying with Applicable Green Standards and Laws,” 2010 International Builders' Show, January 2010.
- “Green Building Products: Can They Perform as Promised,” 2009 International Builders’ Show, January 2009.
- “New Jersey Legislature Amends Statute of Limitations for Defect Claims Brought by Condominium and Homeowners’ Associations,” Real Estate Finance Journal, Fall 2022
- “NJ Consumer Contract Act Questions May Soon Get Answers,” Law360, 22 November 2019
- “New Jersey Eyes Regulation of Biometric Data,” New Jersey Law Journal, 27 June 2019
- “Why NJ Supreme Court OK'd Allotting Fault To Phantom Foes,” Law360, 3 May 2018
- “State Class Actions: Practice and Procedure, Second Edition,” Aspen Publishers, 2013, 2014, and 2015 Updates for New Jersey.
- “The Many Perils of Going Green,” Construction Law, Connecticut Law Tribune, July 2008.
- “Climate Change and the D&O Pollution Exclusion,” 41 Tort Trial & Ins. L.J. 1033, Summer 2006.
- “Mandating Exclusion for Violations of the Knock and Announce Rule,” 83 B.U. L. Rev. 853, January 2003.
